United Medical HealthWestUnited Medical HealthWest

Facility Landscape

Detailed profile of all IRF competitors in the target market.

Competitor Analysis Matrix
2024 Performance & Strategic Positioning
Facility NameLocationAnnual VolumeStrategic AssessmentStatus
PAM Health Rehabilitation Hospital of Metairie
Metairie, LA
1237
Strength: Market Leader, Strong Brand, National Network
Weakness: Corporate bureaucracy, Cross-river traffic for West Bank patients
Competitor
PAM Specialty Hospital of Metairie
Metairie, LA
303
Strength: High Acuity Capabilities
Weakness: Referral Competition
Competitor
Metairie - AMG Physical Rehab
Metairie, LA
405
Strength: Physician Relationships
Weakness: Smaller Facility
Competitor
United Medical HealthWest
3201 Wall Blvd, Gretna, LA
480
Strength: 26 Beds, 40 Discharges/Month Target, 20 ADC, West Bank Location
Weakness: Building Market Share, Competing with Ochsner
Our Facility
Marrero Rehabilitation Hospital
Marrero, LA
344
Strength: Rural Dominance
Weakness: Low Volume, Limited Services
Competitor
Market Concentration

The market is moderately concentrated, with the top 4 facilities controlling over 75% of the total IRF volume. This indicates a mature market where growth must come from market share capture (taking from competitors) and leakage reduction (capturing SNF patients), rather than organic market growth.

Strategic Implication

In the Greater New Orleans market (Orleans, Jefferson, St. Bernard parishes), United Medical HealthWest is strategically positioned on the West Bank in Gretna to capture referrals from West Jefferson, Ochsner West Bank, and community hospitals. The priority is to intercept SNF-bound patients who qualify for IRF care and strengthen case manager relationships at key referring facilities across the three-parish area.